Presented by Gary Peterson A recent study by Princeton Research found that over 20 million households with dependent children have either not enough life insurance protection or none at all.  One in four insured people with household income of $75,000 plus have no more than $100,000 in life insurance.  Another finding was that about 10% of women and 5% of men did not know how much Life insurance they had.  This gives you and other agents a great number of prospects to call on. Financial Brokerage has a source called Leads on Demand that can give you input on the number of people in your area that may fit these parameters.  I have attached a fact finder that you can use when you get that appointment. Fact Finder